NARUTO x CROCS
NARUTO x CROCS
Hometeam owned the full GTM strategy for Croc's collaboration with Naruto releasing exclusively with Foot Locker.
The influencer amplification of the project was highlighted through elevated seeding kits + a private dinner to celebrate the opening of the 2 day pop up.
We had the honor of driving this highly anticipated collaboration's full marketing execution. The highlights of the strategy consisted of tapping the US voice actor to announce the collaboration + taking over an LA ramen shop to release the product.